Sensing Infrastructure –

• Traffic sensor (video camera recognition system)
• Smartphone probe (Real-time location & speed data)
• Taxi probe (Real-time location & speed data)

Cloud Intelligence

• Cloud technology based traffic control center
• Wireless connection to Server via Dual network wireless technologies (Low cost solution with backup)
• GPS and mobile phone connectivity to server via proprietary applications

Information Sharing and Revenue Model

• Traffic information board (facilitated by Japanese manufacturer)
  • Traffic information display
    • Display real time traffic information
    • Display Wide area traffic information
    • Predict traffic behavior (pre-emptive)
  • Advertising display area and distribution system
• Mobile phone application for end user
• Map based GUI – information sharing
• Mobile control platform (E.g. Ipad utilization for handy control panel)
• Traffic information transaction system
  • Manage congestion
  • Manage Accidents
  • Manage traffic flow